How To Prepare Your Home/Listing

FOR REAL ESTATE PHOTOGRAPHY 


Welcome
Hiring a professional real estate photographer is one of the best things that you can do to make your real estate listing shine. But, before the photographer arrives, there are a few things that you should do to prepare your home. This article will provide you with all of the information that you need to know about preparing your home to have professional real estate photos taken.


General Guidelines

In addition to the detailed information that will be provided, there are also general guidelines that need to be considered for all areas of the home. Paying attention to these general guidelines will help to ensure that your photos turn out beautiful, increasing the likelihood that you will be able to sell your home or property more quickly. There are several benefits to ensuring that the photos look good, including the possibility to sell the property at a higher price point because the listing looks professional.

The more you prepare your home before the photographer arrives, the better the pictures are going to look. Remember, the photographer is hired to take the photos and make the space look good through the lens, it’s not their job to clean up the mess… and they can only do so much with a house that is in poor condition. It’s not possible to make a messy room look uncluttered in the picture.

If you can afford it, you might think about hiring a professional stager who can take care of the furniture arrangement and decor. There will be a big difference in the final outcome of the photos when a professional stager is involved in the design of the room.

If you can’t afford to hire a stager, then there are some things that you can do on your own to make your space look good. As you are arranging the furniture and adjusting the decor, you want to make the area look like a tastefully furnished hotel. Keep the furnishings and decor somewhat generic, but stylish at the same time.

If you can afford it, you might think about hiring a professional stager who can take care of the furniture arrangement and decor. There will be a big difference in the final outcome of the photos when a professional stager is involved in the design of the room.

If you can’t afford to hire a stager, then there are some things that you can do on your own to make your space look good. As you are arranging the furniture and adjusting the decor, you want to make the area look like a tastefully furnished hotel. Keep the furnishings and decor somewhat generic, but stylish at the same time.


Ultimate Guide:

FIRST IMPRESSIONS MATTER
The first view that a person will get from the room is when they are standing in the doorway, so keep that perspective in mind when you are arranging the furniture. You want to create a lasting impression from the moment that they walk in the room, and they will likely spend more time viewing the room from the side where the door is located.

From a photo standpoint, the real estate photographer will take photos from the doorway area, and they will also make use of the windows and natural light in the room. So you want to consider the way the furniture is placed as it corresponds with the windows and doorways. It is good to capture the windows in the photos, because people like to see the natural light that comes in the room.


If there are built-in features in the room, such as a fireplace or decorative pillars, the photographer will take the photos from an angle to include those features. So, you can arrange your furniture to be complimentary of the built-in decor.

LESS IS MORE
It is always best to clear the clutter out of every room, because a clean space is more appealing. Get rid of anything that is cluttering the room, and when you think you are done… continue working to get rid of a few more items in the room.

The goal is to create a stylish, generic room in which the buyer can picture themselves living in. If you include too many personal effects, such as photos and knickknacks, then it makes it more difficult for the buyer to imagine their own things in the room. So, get rid of the distractions and eliminate any clutter that may be present.

GET RID OF THE GRIME
A quick wipe down to “clean” the house isn’t enough to get rid of the grime, and it is important that all areas are deep-cleaned in order to remove hard water buildup, dirt, or anything else that might be visible. Make sure that the windows are spotless, they should be washed to get rid of fingerprints or marks.

NO PETS
If your home has any pets, it is best to have them out of the way during the photo shoot. Don’t let the dogs run around in the yard during the photo shoot, and any indoor animals should be moved out of each room as it is being photographed.

EXTERIOR PREPARATION

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Curb appeal matters, because buyers want their new home to look good on both the outside and inside. The exterior of the home is one of the first things that a person will look at when they are viewing the listing, so it is important that you cleanup around the house to make it look good.

The front yard is the most important, but don’t neglect the back yard. It won’t look natural to have front yard photos of a beautifully manicured lawn and flower beds, with a back yard that is in disarray.

Exterior tasks should include:
  • Rake up the leaves

  • Mow the lawn

  • Wrap up garden hoses

  • Pick up yard items

  • Move cars out of the driveway

  • Sweep the porch and sidewalks

INTERIOR PREPARATION
Before the photographer arrives, you should make sure that you are letting in as much light as possible. Open up the blinds and curtains, and turn on every light in your home. All lamps and surface lights should be on, including the lights that are part of furniture and appliances such as those on the stove or built into a bookshelf. If any light bulbs are burned out, make sure to replace them and use high-wattage bulbs to make the room brighter.

A LITTLE BIT OF PREPARATION GOES A LONG WAY
If your real estate photographer arrives, and they see that the home has not been prepared for the photo shoot, then you might be charged a cancellation fee and be forced to reschedule. Or, the photographer might move forward with the photo shoot, but the results will be unprofessional and they will not look good on your real estate listing. It is very important that you spend the time that is needed to make sure that your home is prepared so that the photographer has something to work with.


It is always best to clear the clutter out of every room, because a clean space is more appealing. Get rid of anything that is cluttering the room, and when you think you are done… continue working to get rid of a few more items in the room.

The goal is to create a stylish, generic room in which the buyer can picture themselves living in. If you include too many personal effects, such as photos and knickknacks, then it makes it more difficult for the buyer to imagine their own things in the room. So, get rid of the distractions and eliminate any clutter that may be present.